Client Advice & Leadership

We take the time to deeply understand your business and chart a proactive path to performance with our team of experts.

Partner With Us

Are you getting the proactivity you need from your current agency?

Our approach to relationships hinges on proactive action and insightful questions. We prioritize maximizing client value over extracting it and our operating model inherently fosters proactivity. Drawing from cross-industry experience, we lead our performance media planning, creative and activation teams to meet your targets.

RAISE THE BAR.

Clients come to us for
performance advice that:

Delivers a deeper, high-touch experience
Has proactivity built into ways of working
Operates well in fast-changing environments
Brings a sense of urgency

The old way

Opacity

Lack of clarity in fees vs. media breakouts, performance data and staffing structures.

Inconsistency

An overwhelming reliance on human capital over operational excellence.

Media ‘Rebates’ & Supply Chain Absorption

Finding incremental sources of profit margin in ways that introduce bias to the agency model.

Media Commission

Providing poor budgetary & strategic recommendations because compensation relies on it.

The Other. way

Transparency

100% transparency in business model, budget allocations, resourcing & campaign performance.

Replicability

Other. runs off of a proprietary tech-enabled platform called athena™ that unlocks cross-team, cross-functional excellence.

Replicability

We own zero ad inventory, data, or technology, and act as a true agent when deploying your paid media dollars.

Flat Fee + Performance

Our compensation is tied to activitives and advertising outcomes, not your budget.

Powerful performance for a DTC brand.

When linear TV infomercials were no longer driving the growth and performance DR-HO’S needed to see, Other. built the performance marketing strategy to pivot the brand to a successful direct-to-consumer approach.

View Project

Years ago we took a risk on a company called Other. and we’re so glad we did. Our eComm business continues to see significant growth.

Vincent Ho

President, DR-HO’S

Other. has delivered the agility, rigour, and expertise that has allowed us to unlock the potential of our digital revenue channels & accelerate at an important time in our business. They have become a critical partner that we rely on.

David Fisch

COO, Henry’s

It’s unusual to find a digital agency that is so strong at both strategic long term vision and short term tactical implementation, but in Other. we have found it.

Ian MacDonald

CMO, AutoTrader

Interested in
learning more?

Fill out the contact form to start the conversation, and a member of our team will reach out to schedule a call.

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